Bud Bushnell established Genie Industries during the year 1966, after he bought the manufacturing rights to a material lift which operated on compressed air. The name Genie originated from the "magic in the bottle" which was utilized to raise and lower the hoist. This device greatly impressed lots of clients and therefore, the name was born.
Genie has moved into numerous new markets, as the demand for work platforms and lifts grew. Over time, when the demand for new machinery to meet many applications grew, the company made itself recognized in many new markets. Like for instance, Genie went into production with telehandlers, stick booms, light towers, man-lifts and articulated booms.
Genie decided to secure a partner who held the same values because of the economic recession in the start of the 2000s, when they partnered with Terex. This company has a history obtaining machine manufacturers throughout the globe who proved to be a good business match. Genie Industries was sold in 2002 and became a part of Terex Corporation.
Because of the Genie name and its solid reputation in the workplace, it was determined to maintain the Genie brand name as part of the Terex Aerial Work Platforms. This was only decided after the first few years following the sale. Thus, all Genie machinery continue to be marketed under the Genie brand name.
Genie takes pride in listening to their customers. The company is devoted to continually improving efficiency and quality and is also committed to minimizing waste. Even long after the sale has been closed, the company concentrates on offering outstanding support. These are the very work disciplines which have made Genie a trusted brand name over the past decades and continue to keep their reputation for quality and top-of-the-line machines.
Genie's Bi-Energy and DC machines are emission-free, quiet equipment capable of working in delicate work environments. Where the equipment should be driven significant distances, like for instance within industrial situations, the Genie bi-energy system combines the advantages of a 48V DC machinery with the power of a diesel-powered generator.
Telescopic booms offer greater horizontal reach, as opposed to any of the different aerial platforms. These equipment are great for limited access areas or small areas in all kinds of settings. The Genie Telescopic S booms have been engineered to offer utmost productivity. These equipment provide the drive speed and supreme traction you require in order to travel around the job area and work site.